Pure Brows and Massage Therapy Privacy Policy

This Privacy Policy sets out our commitment to protecting the privacy of personal information provided to us, or otherwise collected by us, offline or online, including through our  https://purebrows.com.au/. In this Privacy Policy we, us or our means Pure Brows and Massage Therapy.

“The Pure Brows and Massage Therapy website serves solely for informational purposes and may include links to external sites. It is important to note that we do not assume liability for the privacy practices of these third-party websites. We strongly advise reviewing the privacy policies of all websites visited.

At Pure Brows and Massage Therapy, transparency is paramount in every engagement. We appreciate your trust in handling sensitive information and are committed to elucidating the methods, timing, and purposes of its utilization. Below, we delineate our privacy practices, encompassing data collection, utilization, user controls, and security measures to safeguard your information.”

Information Pure Brows collect and how we use in formation

The personal information we collect may include:

  • Contact details (such as billing and delivery address, email, and telephone number)
  • Transaction details (including payment information and product purchases)
  • Technical information (such as IP address, login data, browser type, device details)
  • Profile data (including username, password, purchase history, preferences, feedback)
  • Usage data (information about website and service usage)
  • Marketing and communication preferences
  • Any additional personal information provided by you.
  • Email Address
  • Phone Number
  • First Name & Last Name

Upon providing this information, you consent to Pure Brows and Massage Therapy use your personal data for appointment scheduling or responding to your inquiries. We may collect, retain, use, and disclose personal information for the following purposes:

  • Enabling your access and usage of our website, apps, and social media channels.
  • Contacting you and maintaining communication.
  • Internal record-keeping and administrative tasks.
  • Fulfilling legal obligations and resolving disputes.
  • Sending you promotional materials about our offerings and relevant third-party information.
  • Conducting analysis, market research, and business development to enhance our platforms.

 

Sharing Personal Information with Third Parties

Pure Brows and Massage Therapy may share personal information with:

  • Third-party service providers to facilitate their services, including IT service providers, data storage, web hosting, debt collectors, maintenance providers, marketing/advertising agencies, professional advisors, and payment processors.
  • Our employees, contractors, or related entities.
  • Third parties for data collection and processing, such as Google Analytics or similar businesses. This may involve data storage outside of Australia.
  • Third parties to comply with legal obligations like laws, regulations, warrants, subpoenas, or court orders.
  • In specific instances, such as physical threats to you or others. If legally compelled to disclose your Personally Identifiable or Personal Health Information to a third party, we’ll attempt to notify you unless prohibited by law or court order. Additionally, we may disclose Personal Information as outlined below.

We may store personal information overseas. When disclosing your personal information to listed third parties, they may also store, transfer, or access it outside of Australia. Without your consent to overseas disclosure, we’ll only disclose your personal information to countries with laws protecting it similarly to the Australian Privacy Principles. Alternatively, we’ll take reasonable steps to ensure overseas recipients protect your personal information in line with Australian Privacy Principles.

How we handle sensitive personal information

Sensitive information is a subset of personal data afforded heightened protection under the Australian Privacy Principles. This includes data pertaining to racial or ethnic origin, political opinions, religion, trade union memberships, philosophical beliefs, sexual orientation, criminal records, health details, or biometric information. Such information comprises:

  • Health details
  • Political opinions
  • Membership in political or professional associations
  • Religious or philosophical beliefs
  • Sexual orientation
  • Criminal history
  • Genetic or biometric data for specific purposes
  • Biometric templates

We exclusively collect, retain, use, and disclose sensitive information for the following purposes:

  • Any purposes to which you consent
  • The primary purpose for which it was obtained
  • Secondary purposes directly linked to the primary purpose, including disclosure to aforementioned third parties as reasonably necessary to provide our services to you
  • Contacting emergency services or informing your family, partner, or support person if we reasonably believe there is a serious risk to your or another person’s life, health, or safety, and obtaining your consent is impractical
  • Compliance with legal obligations or authorization by law.

Your Rights To Access and Control Your Personal Data

Choice and consent: Please read this Privacy Policy carefully. By providing personal information to us, you understand we will collect, hold, use and disclose your personal information in accordance with this Privacy Policy. You do not have to provide personal information to us, however, if you do not, it may affect your use of this Site or the products and/or services offered on or through it.

Information from third parties: If we receive personal information about you from a third party, we will protect it as set out in this Privacy Policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to us.

Restrict: You may choose to restrict the collection or use of your personal information. If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by contacting us using the details below.

Access: You may request details of the personal information that we hold about you. An administrative fee may be payable for the provision of such information. In certain circumstances, as set out in the Privacy Act 1988 (Cth), we may refuse to provide you with personal information that we hold about you.

Correction: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant or misleading, please contact us using the details below. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading or out of date.

Complaints: If you believe that we have breached the Australian Privacy Principles and wish to make a complaint, please contact us using the details below and provide us with full details of the alleged breach. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint.

How We Ensure Information Security:

At Pure Brows and Massage Therapy, we are dedicated to safeguarding the security of the personal information in our possession, ensuring protection against misuse, interference, loss, unauthorized access, modification, or disclosure. We implement the following measures to uphold the security of personal information:

  • Our website features SSL (Secure Sockets Layer) encryption on pertinent pages, guaranteeing the safety of any data submitted through website usage.
  • Access to personal information is restricted to individuals with a genuine necessity for such access.
  • We secure devices utilized for the collection, storage, utilization, and disclosure of personal information with industry-standard anti-virus software.
  • Password protection is applied to our devices, which are stored in secure facilities.
  • Hard copies of personal information are stored securely, with access limited to authorized personnel exclusively.
  • Discussions involving personal information occur in private settings to prevent unauthorized access.
  • Upon no longer requiring personal information, we take appropriate measures to either delete or de-identify such information.

Analytics and Advertising Services by Third Parties:

  • Our website utilizes Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Information generated by cookies regarding your website usage, including your IP address, will be transmitted to and stored by Google on servers in the United States. Google will employ this information to evaluate website usage, compile reports on website activity for website operators, and deliver additional services related to website activity and internet usage. Google may also disclose this information to third parties as required by law or if these parties process the information on Google’s behalf. Google will not link your IP address with other data held by Google. For further details, please refer to Google’s privacy policy.
  • We leverage this information for research and analysis to gain insights into how visitors engage with the Pure Brows and Massage Therapy website, thereby enhancing user experience. Periodically, contractors acting on behalf of Pure Brows and Massage Therapy may conduct online research to gather feedback via text, online, or email surveys.
  • Participation in these surveys is entirely voluntary, and you have the option to choose whether or not to participate and disclose information. Personally Identifiable Information collected through market research will solely be utilized by Pure Brows and Massage Therapy and its contractors for operational purposes and will never be shared or sold to third parties.

Our Policy Regarding Children:

We prioritize the privacy protection of children. Neither Pure Brows and Massage Therapy nor any of its services are intended for or designed to attract individuals under the age of 13.

Changes to This Policy:

Any updates to the Privacy Policy will be communicated by posting such changes on our website. Your continued use of the Pure Brows and Massage Therapy site after such changes indicates your acceptance of them. If you disagree with the terms outlined in this Privacy Policy or any revised policy, please exit the site promptly.

Cookie Usage:

As you may know, cookies are small text files stored on your computer to remember preferences such as login details or location. They serve various purposes, including facilitating a smoother and faster browsing experience on our website. Additionally, cookies enhance online security measures for your protection. Both we and our third-party partners may use cookies to deliver personalized advertisements across the internet.

For any questions or notices, please contact us at:

Pure Brows and Massage Therapy ABN 98 306 368 665

Email: info@purebrows.com.au

Last update: 29 March 2024